Understanding Your CRS Score
The difference between an Impression and a Verified score
Impression Score
WHITE BADGEEngines: DeepSeek V3, Gemini Flash, DeepSeek R1, Perplexity Sonar
Verified Score
BLUE BADGEAll engines: DeepSeek V3, Gemini Flash, DeepSeek R1, Perplexity Sonar, Claude Haiku, GPT-4o, Grok 3, Claude Sonnet
Why Does This Matter?
Different Engines See You Differently
Each AI engine is trained on different data, updated at different times, and interprets your brand through a different lens. ChatGPT might score you highly while Gemini doesn't mention you at all. A 4-engine scan gives you a snapshot. An 8-engine scan gives you the full picture.
Impression vs. Verified
Think of it like a credit check. A soft check gives you a rough idea. A full check gives you the real number. Your Impression Score (White) is directional — it tells you roughly where you stand. Your Verified Score (Blue) is authoritative — it's been cross-referenced across every major AI platform that consumers use to make decisions.
The Blue Badge on the Leaderboard
On the public leaderboard, Blue scores carry more weight. When sponsors, brands, or agencies look at the rankings, a Blue Verified badge signals that the score has been comprehensively validated. White scores are visible but clearly marked as impression-based — a starting point, not the final word.
Monthly Subscribers Stay Ahead
AI engines update their training data regularly. A score from three months ago may no longer reflect reality. Monthly Verified subscribers get automatic re-scans every month, with score change alerts so they know the moment their AI reputation shifts — up or down.
Ready to Get Verified?
Start with your free Impression Score, then upgrade to Blue when you're ready.